Do you have a dream that you’ve been putting off until you’ve figured out all of the details? What would happen if you threw caution to the wind and just took that first step forward?
Meet Ellen Bennett, founder and CEO of Hedley & Bennett, who shares why it’s important to just get started and figure out the details along the way.
In her new book “Dream First, Details Later”, Ellen shares her journey and personal playbook for starting before you stop yourself. Ellen’s hustle and willingness to leap into the unknown, time and time again, has helped her build a multi-million-dollar company, making aprons and kitchen gear worn by many of the world’s best chefs and home cooks everywhere.
In this episode, Ellen shares how she self-funded her business, and how getting comfortable with the uncomfortable allows her to navigate through change and keep leveling up. She even pivoted her business from making aprons to making masks at the beginning of the pandemic, helping to save jobs and donate over a half a million masks to those in need.
So, if you’ve ever imagined doing something and immediately thought, “that’s impossible,” or “I wouldn’t even know where to start,” or “I’m not qualified to do that”, Ellen will teach you how to push aside your inner critic and launch into action.